丹麦欧登塞举行了双年度建筑安装商业展览会VVS'17.
超过9300人在今年的VVS-17展会上参观了200多家参展商，这是有史以来好的展会。这次展会对BROEN来说是一次巨大的成功 - 所有的人都来拜访我们，和我们进行了很好的交谈.
我们与客户有了进一步的沟通和产品展示，深入的讨论加强了我们与客户的关系，但我们也成功地向潜在客户展示了我们的系统解决方案，并期待着能够遵循这些机遇。
在VVS'17中，BROEN也引入了一个新的行业挑战--VVS挑战。让客户在虚拟现实游戏中受到了挑战，让他们接近这个，即将于今年推出的VSH XPress阀门的设计。让客户生产一个阀门，并安装了它——尽管这是虚拟现实，但是我们给了他们一个机会看到，几乎感觉到这个新的即将到来的产品。我们抓住了新的数字营销机会，客户也喜欢这个创意。
这款游戏符合“现代安装程序”的整体主题，用户对新款valve的设计很感兴趣，奖品将颁发给2017年快的VR，请继续关注我们在linkedin上的获奖名单。
非常感谢我们的展位上的所有参观者。
More than 9,300 people went through the doors to visit more than 200 exhibitors at this year’s VVS’17 - the best attended year of the trade fair ever. And the traffic had quality: “This fair was a great success for BROEN - all the right people paid us a visit and my team had great conversations, which will strengthen our position going forward – a real pleasure” says Danish Country Manager Jesper Hojen Laage.
“We had some great conversations and product trainings, where in-depth discussions strengthened our relation with existing customers, but we also managed to present our system solutions to new potential customers and are looking forward to follow these opportunities”, says Jesper.
At VVS’17 BROEN also introduced and started a new industry challenge – the VVS Challenge.This year a BROEN LinkedIn customer dialogue was started up weeks prior to the fair and customers were challenged in a VR game to get them very close to the design of the new upcoming VSH XPress valve to be launched later this year. Jesper Laage: “Customers produced a valve and installed it – though it was virtual reality, we gave them a chance to see and almost feel this new upcoming product. We seized new digital marketing opportunities and the customers liked the idea”.
The game matched the overall theme of the fair “The modern installer” and was well visited as customers were curious about the new valve design and now prizes will be awarded to the fastest VR -Champ 2017 and to the VR-Rookie 2017 for young people under education. Stay tuned for announcement of the winners on our on LinkedIn-profile.
